Early on the two had visions of working in the fashion and entertainment industries.  Both attended and graduated from UW-Madison.  Upon graduation, Tanja moved to NYC and began a career in modeling. She had the privilege to work with many of the industries leading fashion designers which included Alberta Ferretti, Michael Kors and Ralph Lauren. Modeling gave her the opportunity to live in the world’s fashion capitals and exposed her to many rich cultures. 

When Natasa graduated she ventured to Los Angeles where she began her career as a producer for VOGUE. She interviewed key leaders in the beauty, entertainment and fashion industries.

Tanja eventually moved to Los Angeles and it was while in LA that the sisters launched their first foray into jewelry, Angelic Allure.  Shortly after launching, their creations quickly rose to prominence.  Their pieces had been worn by a variety of celebrities, featured on multiple national fashion publication covers and found in many trendy boutiques such as Shopbop.  

After years in LA, the sisters relocated to NYC and it was there where the idea of creating a new namesake jewelry line was born. 

PLEĆAŠ celebrates the beautiful yin/yang relationship that Tanja and Natasa share. Their collections encompass the sisters’ differing design ethos from dainty and delicate, to oversized, statement making pieces.  Globally sourced gemstones cut in limited quantities make PLEĆAŠ unique. Each piece is handmade with love in NYC by the sisters who also hand select all of the semi precious stones and chains to create unique high quality pieces.  The creations empower the wearer to feel confident and are often worn for special/milestone occasions.  Their pieces have been seen on Alessandra Ambrosio, Jessica Alba, Maria Menounos, Roselyn Sanchez, Sally Pressman and Nina Senicar.